DD 880823

last-modified: 2 May 1994

Marui`s fully-owned travel company, Marui Zerowannetto, will tie up with the middle-sized travel company Yuai Tours, and from 1 October will sell, at approximately 4000 Yuai Tour agents throughout the country, "Jipps" package tours set up jointly by the two companies.

The goal of this tie-up is to increase price negotiating power with airline companies and hotels by bringing in Yuai Tour agents and expanding the market. It is said that independently-developed products, which now account for approximately 10 percent of Marui Zerowannetto's sales, will increase (lit. extend) to 50 percent in 2-3 years.

	
	speech-act	statement_1
	heads		%create_1 %sell_1 %create_2 %increase_1
			%expand_1 %bring-in_1 %quantifier-rel_1
			%increase_2 
	stylistic-factors
			%style_1
	attitude	%attitude_1
	temporal-relations
			%temp-rel_1 %temp-rel_2 %temp-rel_3
	focus		%focus_1 %focus_2 %focus_3
	coreferences	coreference_1 coreference_2 coreference_3
	domain-relations %dom-rel_1
------

statement_1
	scope		%create_1 %sell_1 %create_2 %increase_1
			%expand_1 %bring-in_1 %quantifier-rel_1
			%increase_2 
	speaker		*author*
	hearer		*reader*
	time		%time_0
	focus		%focus_1
	attitude	%attitude_1
	style		%style_1

%time_0
	at		880823		;pubdate

%focus_1	
	scope		%tie-up_1
	value		0.6

%style_1
	scope		statement_1
	formality	0.5
	respect		0.5
	politeness	0.5
	simplicity	0.5
	color		0.5
	force		0.5
	directness	0.5

------ 

------

;;"Marui's fully-owned travel company, Marui Zerowannetto, will tie-up
with the middle-sized travel company Yuai Tours..."

%create_1
	agent		%company_1
	accompanier	%company_2
	theme		%tie-up_1
	time		%time_1
	aspect		%aspect_1
	polarity	positive

%company_1
	name		$"Marui Zerowannetto"
	owned-by	%company_3
	prod/svc	%travel_1

%company_2
	name		$"Yuai Tours"
	prod/svc	%travel_1
	size		0.5

%company_3
	name		$Marui

%aspect_1
	phase		end
	iteration	single
	duration	momentary

----

 ;;"...and from 1 October will sell, at approximately 4000 Yuai
Tour agents throughout the country, "Jipps" package tours planned
jointly by the two companies."

%sell_1
	agent		%company_1
	theme		%tour_1
	location	%set_2
	focus		%focus_2	;is this where focus belongs?
	time		%time_2
	aspect		%aspect_2
	polarity	positive

%tour_1
	tour-type	%package_1
	name		$Jipps
	planned-by	%set_1		;is this a typical role we want 
					to create a  property for, or 
					should this be another head?
%set_1
	cardinality	2
	members
	  %company_1
	  %company_2

%focus_2
	scope		%set 1.cardinality	;"the TWO companies
	value		1.0

%set_2
	cardinality 	~4000
	members
	  %agent_1

%agent_1
	name		$"Yuai Tour"
	location	$Japan

%time_2
	start		=881001	;from 1 Oct

%aspect_2
	phase		continue
	iteration	multiple
	duration	prolonged

??manner	%jointly_1	;where can we put this?

---- 

----

;;"The goal of this tie-up is to increase..."

%create_2
	agent		*unknown*
	theme		%tie-up_2
	purpose		%increase_1
	focus		%focus_3
	time		%time_3
	aspect		%aspect_3
	polarity	positive

%focus_3
	scope		%create_2.purpose
	value		1.0

%aspect_3
	phase		end
	iteration	single
	duration	momentary

;;"price negotiating power with airline companies and hotels will be
increased by bringing in Yuai Tour agents and expanding the market."

%increase_1
	agent		*unknown*
	accompanier	%set_3		;this doesn't seem right... how do we
	theme		%power_1	express negotiating power with airline 
	means		%expand_1	companies and hotels?
	time		%time_4
	aspect		%aspect_4
	polarity	positive	

%power_1
	power-type	$"price negotiating"

%set_3
	cardinality	2
	members
	   %airline_1
	   %hotel_1

%aspect_4
	phase
	iteration
	duration

;;"...the market will be expanded by bringing in Yuai Tour agents."

%expand_1
	agent		*unknown*
	theme		%market_1
	means		%bring-in_1
	time		%time_5
	aspect		%aspect_5
	polarity	positive

%aspect_5
	phase
	iteration
	duration


;;"Yuai Tour agents will be brought in."

%bring-in_1
	agent		*unknown*
	theme		%agent_1
	time		%time_6
	aspect		%aspect_6
	polarity	positive

%agent_2
	name		$"Yuai Tour"	;coref. w/ %agent_1

%aspect_6
	phase		end
	iteration	single
	duration	momentary

----

----

;;"It is said that independently-developed products, which now account
for approximately 10 percent of Marui Zerowannetto's sales, will
increase to 50 percent in 2-3 years."

%quantifier-rel_1
	type		=
	arg_1		%product_1
	arg_2		%rate_1
	time		%time_9
	aspect		%aspect_9
	polarity	positive

%product_1
	product-type	$"independently-developed"

%rate_1
	type		mult
	arg_1		.10
	arg_2		%sale_2

%sale_2
	sale-percent	100

%aspect_9
	phase
	iteration	
	duration


;;"...sales will increase to 50 percent in 2-3 years"

%increase_2
	agent		%company_2	;inferred.  coref w/ %company_1
	theme		%sale_2
	sale-percent	50		;how do we indicate "TO 50%"?
	time		%time_7
	aspect		%aspect_7
	polarity	positive

%time_7
	start		=900823
	end		=910823		;??IN 2-3 years??

%aspect_7
	phase
	iteration
	duration


;;Marui Zerowannetto will tie up with Yuai Tours after the text was
written.

%temp-rel_1
	type	after
	 arg_1	%time_1
	 arg_2	%time_0

;;Marui Zarowannetto will sell "Jipps" package tours after the tie-up.

%temp-rel_2
	type	after
	 arg_1	%time_2
	 arg_2	%time_1

;;Sales of independently-developed products will increase after the
tie-up.

%temp-rel_3
	type	after
	 arg_1	%time_7
	 arg_2	%time_1



;;Increase price negotiating power... by bringing in Yuai Tour agents
and expanding the market.

%dom-rel_1
	type	enablement?
	 arg_1	%bring-in_1
	 arg_2	%expand_1


coreference_1 %create_1 %create_2

coreference_2 %tie-up_1 %tie-up_2

coreference_3 %agent_1 %agent_2

coreference_4 %company_1 %company_2

;;END